In the I-hope-youre-data-isnt-included-in-this-potential-dump department, AshleyMadicon, a site dedicated to infidelity and connecting married people interested in sexual trysts, has been hacked and may end up being the victim of doxxing:

In a long manifesto posted alongside the stolen ALM data, The Impact Team said it decided to publish the information in response to alleged lies ALM told its customers about a service that allows members to completely erase their profile information for a $19 fee.

According to the hackers, although the “full delete” feature that Ashley Madison advertises promises “removal of site usage history and personally identifiable information from the site,” users’ purchase details — including real name and address — aren’t actually scrubbed.

“Full Delete netted ALM $1.7mm in revenue in 2014. It’s also a complete lie,” the hacking group wrote. “Users almost always pay with credit card; their purchase details are not removed as promised, and include real name and address, which is of course the most important information the users want removed.”

Their demands continue:

“Avid Life Media has been instructed to take Ashley Madison and Established Men offline permanently in all forms, or we will release all customer records, including profiles with all the customers’ secret sexual fantasies and matching credit card transactions, real names and addresses, and employee documents and emails. The other websites may stay online.”

What kind of fucked-up business plan is it that the site requires people to pay $19 to have all of their personally identifiable information removed? Are they so hard-up for cash that forcing people to pay to delete their only way to stay profitable?